WORK PROCESS
RILE THE RAINBOW
We worked together with DDB Chicago in this funny Print Ad for the Skitlles´s “Rile the rainbow” campaign. Following the creative direction of the TV Spot where a strange couple is trying “to unleash the spicy side of the familiar fruity rainbow and extract its ultimate sweet heat pleasure”. We had the freedom to play with this crazy combination of elements to arrive to this final Ad that has been also used online. Congratulations DDB Chicago for this original campaign and thank you and to Wrigley for trusting in us one more time.
DDB CHICAGO for WRIGLEY COMPANY